This article was 1st published on our sister Site, Digital World Native.
We all frame that beautiful photo or a picture-perfect piece of art to adorn our home or office walls, or to sit on top of our desks. But have you ever thought of doing the same for a short piece of video, or let’s say a moving image?
Remember the moving photos in the Harry Potter Series? All the magical photos did just that. Subjects in the photos moved & talked despite it being just an image. Taking a leaf out of the series, a US company recently launched similar picture frames. However, it only took a Potterhead like this author to make the connection!
Thanks to Infinite Objects, your favorite moving artwork or a digital video is no longer restricted only to your mobile phone. Now you can carry it around in a frame. Literally.
The company recently introduced a collection of digital artworks that you can be housed in frames as if they were traditional paintings or photographs.
What is Infinite Object?
According to Joseph Saavedra, CEO & founder of Infinite Objects, it is a looping video in a permanent display that you can’t update. There are no buttons, no connectivity, & no app. As he has said elsewhere, “Our video prints are displays free from the distractions, barrage of features, & updates that we’ve come to expect from all of today’s screen-based products.”
Launched last week the collection is created with 11 artists, with an aim to encourage collection of moving art in the same way as people experience collecting art prints or photographs. The frames can hold up to 24 hours of video Content which will play on an infinite loop. But you have to keep it connected to a power source all the time. It also requires a battery life of about 2 hours.
It also has custom back-side that will include the piece’s title, artist signature & edition number.
In a post on Medium, Saavedra mentioned that while working on an R&D project back in 2017, he & his team decided to work on a whole new concept of how creating physical expressions for digital content could redefine the value of video content. Thus was born Infinite Objects.
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