An expression we’ve all heard dictates that if you have a business, you’ll know about it, but without marketing nobody else will. So marketing is essential for every enterprise. However, methods of driving campaigns and campaign details that are effective, differ from industry to industry. Having the right marketing campaign, then, is as important as having one in the first place.
Structuring the perfect marketing campaign is hard, & if success is hinged on your plan’s effectiveness it makes sense to expend as much energy as possible on getting it right. Growth Channel has taken marketing planning a notch up with its AI-powered system. The strategy is to avoid a one-template-fits-all scenario & harness the power of AI to format individual plans for each client.
These customized plans offer clear personas, customer journey mapping & data-driven growth strategies. Growth Channel believes that personalized marketing plans drive results. Its platform allows users to set up key marketing tactics even if they have no prior experience because their software offers industry specific insight, so users can formulate a competitive strategy.
Growth Channel allows users to identify their perfect customer, what Content they’re most interested in & where to find them, all very useful information.
Using Growth Channel’s app clients are given the opportunity to map their customers’ decision journey. As the team puts it their clients will be able to track their customers from “trigger to awareness, consideration, delight & advocacy”.
The app has a number of tools to assist clients called the Growth Library. It includes marketing tools, case studies, best practice scenarios, templates & industry specific reports. These resources are updated on a daily basis. Growth Channel says that its solution is underlined by what it calls the “growth hacking methodology”, which the team there believes optimizes performance & obtains the best results.
To generate your own personalized plan head over to Growth Channel’s Website and set it up.
Image credit: Growth Channel
