Internet related News · 2015-02-20

With one eye on mobile segment, Yahoo woos mobile developers

Yahoo reached out to mobile developers by announcing a software suite for them at its 1st-ever Mobile Developer Conference on Thursday. With the world mobile economy approaching the US $3.3 trillion figure, this was not surprising.

http://news.google.com Feb 20, 2015 

Yahoo on Thursday launched a new suite of software tools for mobile developers, many incorporating technologies gained with the company’s recent acquisitions of Flurry and BrightRoll. The new Yahoo Mobile….

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Yahoo Courts Mobile App Makers with New Tools – New York Times (blog)

http://news.google.com Feb 19, 2015 

The suite, unveiled in San Francisco at the company’s first developer conference, is Yahoo’s bid to win the hearts of mobile app developers, whose software is the …

 

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Yahoo’s Mayer threads the needle in mobile market – USA TODAY

http://news.google.com Feb 19, 2015 

At the first Yahoo Mobile Developer Conference here on Thursday, Mayer and other Yahoo executives intend to show how four key areas — mobile, video, native advertising (in-stream ads …

 

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Yahoo Woos Mobile App Developers In Hopes Of Boosting Ad Business – Forbes

http://news.google.com Feb 19, 2015 

More than 1,000 mobile app developers gathered to hear how the still struggling Internet company plans to help them acquire, analyze and make money from users through advert …

 

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