Web · 2022-01-17

Tracer solves difficult supply chain issues via technology – Startups

Tracer is a data management platform that allows users to integrate their solution into existing enterprise resource planning (ERP), manufacturing execution system (MES) & supervisory control & data acquisition (SCADA) systems.

This integration supports serialization implementation throughout the supply chain. Tracer facilitates multiple Site management by employing the ERP interface of the production line. It ensures future flexibility in the market & offers many advantages over the traditional single-point system. It improves traceability by improving maintenance, training & documentation, as well as adding multiple inspection points throughout the system.

To quote Tracer: “multiple & different inspection systems in one & the same production line is expected to be a very challenging task. In this context, the advantages of the Tracer platform solution for serialization will far over-weigh any initial ‘advantage’ of the seemingly easier end-to-end solution.”

The platform offers an active traceability service including:

  1. Operational level integration
  2. Data analysis
  3. AI & Big Data
  4. Consultancy

The platform’s “Labeling Consultancy” offers clients a service which ensures compliance with labeling standards & advises on the appropriate labeling symbology for practical application in industrial, production & retail environments.

Standardization (such as standardized labeling)  is encouraged, with clients being offered the opportunity to maximize safety, consistency & quality via a process that improves efficiency to optimize their supply chain.

Additionally, the Sharjah-based Tracer encourages its clients to launch awareness campaigns with the objective of defining their authenticity in the market & preventing counterfeiting. Product serialization, for instance in prescription medications, is essential for business success. Tracer ensures that the correct standards & laws are adhered to throughout the production process. Serializing products means that the correct unique, traceable numbers are assigned to saleable units.

Co-founded by Khalid Roumieh & Wassim Jaber, Tracer ensures that the latest cutting-edge technology is integrated with their clients existing supply chain systems.

From the raw material phase to delivery & distribution, a standardized labelling system is essential for businesses & controls accurate expiry labeling & much, much more., & that is where Tracer helps.

Image credit: Tracer

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