Snapchat has introduced introduced “Spotlight”, a feed inside the Snapchat feed.
Under it, Snap creators can submit their best video “Snaps” for the opportunity to earn a share of more than US $1 million every day. Snap said on its official blog that its algorithms will work to surface the most engaging Snaps to display to each user on a personalized basis.
Spotlight is available starting in the US, Canada, Australia, New Zealand, the UK, Ireland, Norway, Sweden, Denmark, Germany, & France, with more countries coming soon.
