Building backlinks to a Website is an essential part of Search Engine Optimization (SEO). Without links, a Site simply, does not wield any authority whatsoever. So webmasters are very keen on any & every opportunity to gain a few links. There are numerous dubious programs on the Web that promise links for Site owners who are prepared to pay; but these options are frowned upon by Google.
“Respona” founded by Farzad Rashidi & Payman Taei, aims to simplify link building for Site owners. The US-based company offers AI-powered link building opportunities. The SaaS platform allows users to optimize, structure & streamline their link building process. Respona promises to connect enterprises with a list of possible candidates & create an outreach strategy that will get results.
This link building software offers a 5 stage approach to building & connecting with possible partners
- Identify opportunities – use Respona’s AI-optimized software to search across the Internet for possible link building matches.
- Structure an automated email sequence – build an email based pitch strategy, which includes useful tools such as bounce detection, auto-responders & email analysis.
- Discover relevant contact information – find contact information, including the relevant names & email addresses that could promote link building campaigns.
- Personalize pitches – use personalized AI-generated content to engage contacts on a one-on-one basis. Target your pitch based on matching personalities.
- Track progress – Respona’s analytics based dashboard allows users to view, at a glance, how their campaigns are progressing. These analytics include data such as, “won rate”, “open rate” & “ interested parties”
There’s a paid plan on a per month basis, which is a sort of one off fee & includes unlimited campaigns, unlimited workspaces & unlimited users with 1 email address & 250 person lookups. Additional email addresses & lookups can be added for a small fee. The platform is web based & interested parties can find out more by visiting the Site.
Image credit: Respona
