Your data should be your business & only yours. Unfortunately, with social media & personalized apps, much of your sensitive information tends to disperse across the Internet like so much uncontrollable confetti at a wedding.
What’s more, this personal information is targeted by corporates who use it to build a marketing (or other type of profile), which is then used for showing you targeted ads.
The danger is very real, & controlling all the information on the Internet that is potentially explosive is beyond the capabilities of the average user. Presence, a new platform launched by Presence Global, & founded by Mukul Kumar, has positioned itself to assist users in tracking down & eliminating personal data stored on the Net, which could compromise a brand’s credibility(either personal or business).
Presence claims to securely consolidates shared Online personal data, & provides the user with tools to avoid malicious activity effectively, eliminate unnecessary exposure, monitor the exchange of private information, minimize data breaches by conducting thorough privacy & security audits.
According to the company’s blog these are the vital areas of protection that Presence offers users:
- For your personal information existing on the Internet
- To provide recommendations on how to remove sensitive data from potentially dangerous & harmful locations
- To limit the sharing of personal & private information on social media platforms
- To administer audits to monitor your social media platforms, with the aim of limiting their personal data collection capabilities
Adding to the peace of mind offered by Presence is its easy, simply downloadable newly launched app for IOS (Android coming soon), which helps protect yourself from identity theft & the possibility of social media data scandals.
However, that’s not all, Presence has put together a series of steps, which you can read about on their blog that, if effected, will go a long way to improving online security & your safety generally.
Image credit: Presence
