If you utilize social media Sites such as Instagram for business or personal reasons you’ll be familiar with hashtags-those tags you need to add at the end of your post to categorize your Content & make it easier for people to find. The thing is that if you generically add a set of hashtags to your posts that you repeat, you might actually be doing yourself more harm than good, & you could ultimately get your account banned for spamming. Yes, you read that right — it’s essential to change your hashtag labelling regularly & to find the best tags to promote your content.
For the inexperienced among us, finding the right hashtags to improve your reach & promote your Content is extremely challenging. Generally, people enter a broad defining term & select the most suitable tag, which has the highest interest level. However, this strategy, especially if you use the tag over & over again, will simply drown your content & your follow ratio will suffer, along with other consequences previously mentioned.
Hashtag Slayer, a startup founded by Matthew & Danica Pierce of Imaginary Jam Studios Inc, aims to eliminate the difficulty people have with finding the perfect hashtags for every post listed on Instagram. Hashtag Slayer only uses the official Instagram API to assist in finding the best hashtags, & it promises that their AI-based app improves with every use. Not only does it optimize hashtags that are specifically tailored to clients’ needs, its inside information allows users to avoid banned hashtags, which can only cause problems if used.
The Hashtag Slayer app operates on a relatively simple premise of search, collect & optimize. For every search they offer up to 50 suggested tags & find the tags which are easiest to rank for. It also offer metrics so users can get an overview of the likes & comments it has received. Its “collection” option allows users to copy any hashtag found to their collection.
However, there’s more to Hashtag Slayer than just discovering the best tags, they also offer their users the opportunity to view their competitors top tags & posts so that they can improve their own performance.
Image credit: Hashtag Slayer
