News snapshots · 2021-05-20

Google betters partnership with Shopify – Quick wrap


Shopify merchants can now advertise their products even more easily across Google.


Google deepens partnership with Shopify – retail-systems.com

Google has expanded its partnership with Shopify, introducing a simplified process that lets Shopify’s 1.7 million merchants advertise their products across Google. The integration will allow Shopify’s merchants to increase their visibility on Google’s Search, Maps, Images, Lens, and YouTube. Shares in the Canadian e-commerce platform, which currently has a market capitalisation of around $145.53 billion, rose 4 per cent in New York Stock Exchange (NYSE) trading following the news.

Link: Google deepens partnership with Shopify
via www.retail-systems.com

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