The App Annie State of Mobile 2022 Report released today gives the most comprehensive look at the market & guides you in how to leverage mobile market data.
As we enter into 2022, here are some developments:
- More time than ever before is spent in mobile apps, reaching 4.8 hours per day in the top mobile-first markets.
- Consumers are migrating their attention & wallets to mobile as over $320,000 flowed through the app stores every minute of 2021, an increase of nearly 20% from previous records in 2020.
- Mobile services from both early adopters & mobile-forced players remain in high demand — with global consumers downloading over 435,000 apps per minute.
- Advertisers are taking note of the broad reach & deep engagement of mobile apps with mobile ad spend on track to hit $350 billion in 2022, after surpassing $295 in 2021.
You may click here to read the State Of Mobile 2022 report.
