First, the news. In what’s been hailed as a pioneering step, UK’s Barclay’s Bank has announced a plan wherein your Twitter handle will be used to pay people & small businesses.
This is being touted as a “banking first” in the UK, though there aren’t many instances of such a method being deployed in other parts of the world. Conducting e-commerce with Twitter handle has not been heard of so far, many say. Barclay’s payment service shall be launched on Android as well as iOS devices on March 10, & will be available for those using the bank’s Pingit payment service. This lot will be able to link their Twitter handles to the service.
Barclays Pingit allows its customers to pay money into their accounts in seconds. You can receive payments by downloading the Barclays Pingit app for your smartphone or by registering online at Barclays.co.uk/pingitforbusiness if you don’t have a smartphone. Pingit was launched in 2012.
We are not sure about any other instance of Twitter handles being connected to Online payments. But in the last 2 years, there have been several efforts made, by Twitter & others, to use the hashtag in e-commerce.
Early last year, Twitter was said to have been working on an e-commerce project powered by Stripe, an Online payments processing company that is used by startups such as Lyft. Stripe is also one of the partners in an e-commerce test that Facebook started late last year.
Sometime in 2013, Twitter & the Bank of America had announced a partnership. Under it, customers could buy goods Online in a 2-step process by tweeting a special hashtag.
American Express members who signed up were able to buy products by mentioning the appropriate hashtag in a tweet.
Then, last year, there came a startup called Chirpify from Portland, USA, that introduced a platform letting people buy & sell things as well as donate money on
Twitter.
Amazon, too, had teamed up with Twitter for its e-commerce transactions. It allowed users the ability to add to Amazon wish lists using the hashtag #AmazonWishList in a reply to a tweet.
In May Amazon launched a variant of this feature that enabled customers to drop items they discovered on Twitter into their shopping carts — using #AmazonCart in replies.
Read all about Twitter’s efforts so far in Online payments/e-commerce.
http://news.google.com Feb 25, 2015
Darren Foulds, director of Barclays mobile banking and Pingit, said: ‘Adding the ability to pay people or a small business using just a Twitter handle bring …
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http://news.google.com Feb 25, 2015
The UK’s 13.5 million Twitter users can get on board with the scheme by linking their Twitter and Pingit profiles – allowing payments to be made to the bank account …
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Sept 24, 2014
Amazon expanded its Twitter e-commerce integration today, giving users the ability to add to Amazon wish lists using the hashtag #AmazonWishList in a reply to a tweet….
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Jan 24, 2014
Twitter is reportedly working on an e-commerce project powered by Stripe, a company that acts behind the scenes to process payments….
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Feb 12, 2013
Twitter is getting into e-commerce. It’s now possible to buy goods online in two steps by tweeting a special hashtag….
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Feb 15, 2012
A startup called Chirpify introduced a platform on Wednesday that lets you buy and sell things as well as donate money on Twitter….
Read more….
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