In a new blog post, Roblox announced that it was currently working on tools to enable developers to offer subscriptions within their experiences. This development could prove to be a significant and innovative way for developers to generate income from their creations.
Currently, Roblox provides several avenues for developers to monetize their experiences. These include selling virtual items in their creations or on the Roblox marketplace, offering in-experience passes for specific content, and gating access to experiences behind paid entry. However, these methods involve one-time fees.
With the introduction of subscriptions, Roblox aims to empower developers by allowing them to establish recurring economic relationships with their users, potentially leading to more predictable earnings over time. Additionally, Roblox offers other monetization options like subscriptions to private servers, engagement-based payouts, and incorporating “Immersive Ads” into the experiences.
Furthermore, introducing subscriptions gives Roblox an added advantage in attracting developers to its metaverse platform compared to other alternatives.
