e-Why, What & How · 2020-12-23

Pinterest secret boards & how to use them – e-Why, What & How


Pinterest is a visual bookmarking Site favored by women across the globe. In the 3rd quarter of 2020 the Site reached 442 million monthly active users worldwide.  Pinterest is easy to use, bookmarks are called Pins & users organize them on Boards, which are either public or secret.

Secret & public boards

The difference between a public & a secret board is that users can keep their Pins private on secret boards, while the public variety is available for all to see. Pinterest Secret Boards offer users the option to invite collaborators, who may be selected from the general Pinterest’s pool of membership, whether or not they follow the user.

Pinterest secret board

What can you use a secret board for?

Setting up & operating secret boards offers users the opportunity to conduct private organization & planning. For instance, if a user wants to plan a secret birthday bash with family members & friends, but wants to ensure that the person whose birthday it is remains in the dark, then the user can use a secret board to pin & plan with confidence, in private. Another example of a suitable use case would be a secret Board set up to gather design ideas for a work related project, particularly if the team members work remotely.

Who controls a secret board?

Only the user who sets up a secret board has control over it, they can limit Pins, collaborators & change the visibility of the board at will. The pins on a secret board are not available in Pinterest’s search results or a on a user’s feed.

How to set up a secret Board on Pinterest

  1. Login to the  Pinterest App
  2. Click on your profile picture
  3. Select the + sign
  4. Select Create a Board
  5. Fill in a title for the Board
  6. Fill in a description
  7. Toggle the button for secret or public to the secret setting
  8. Create your board

Once the secret board is initiated the user is given the option to select collaborators from a selection pop up of Pinterests’ members. Users can search for collaborators they wish to include if they’re not presented in the pop up. Simply click on the users profile picture to invite them. Invited users have the option to accept or reject the invitation. Once collaborators accept an invitation they can pin their bookmarks & add images & videos from their local device to the Board.

Operating a secret board is one of the few options on the Internet that users have for keeping things private. They work well for maintaining secrecy while planning events, product launches & branded designs, since team members can contribute remotely while keeping things under wraps. Another advantage is that the creator of the board can keep track of ideas & share them to demonstrate the effort & originality of their planning stages once the event is public. So if you want to plan something in private, you are now equipped to use Pinterest’s secret boards.

Image credit: Pinterest

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