Google has introduced even more automation features and campaign types which stresses on machine learning.
Google Announces New Advertiser Insights, ‘Performance Max’ Automated Campaigns – Social Media Today
Google has announced the launch of a new set of insights for advertisers which will highlight key search trends within your niche to help you make more informed decisions about targeting and outreach. “We’re introducing the new Insights page in Google Ads to give you custom insights specific to your business.
Link: Google Announces New Advertiser Insights, ‘Performance Max’ Automated Campaigns
via www.socialmediatoday.com
