Internet related News · 2020-06-19

Flipboard “Curator Pro” rolls out for all publishers – News


After months of beta testing, Curation platform Flipboard has rolled out its new Curator Pro to all publishers, bloggers & influencers. This new tool will enable the creation of Storyboards, unique packages of articles, images & videos curated to tell a story, said Flipboard in a blog post.

Storyboards are designed to feature a series of stories, both old & new, that shed light on a particular issue or event. The tool also includes a new analytics dashboard that provides insights into the engagement with Storyboards as well as individual stories contained in them.

“Curation gives people and publishers a way to bring their perspective, expertise or ideas to others. This belief has been at the heart of Flipboard from the start, & we’ve continued to innovate around this concept for the last 10 years,” said Mike McCue, Flipboard CEO, in the post. “Distinct from Flipboard Magazines, Storyboards offer a new format that brings structure & voice to curation, enabling rich, insightful collections that can be featured both on & off Flipboard’s platform.”

Select publishing partners have been able to experiment with this new curation format by participating in a beta program. Flipboard collaborated with just over 100 publishers & users who were able to share direct feedback with the company’s engineering, product design & editorial teams.

The New Curator Pro Tool

Starting today, verified accounts of publishers & influencers on Flipboard have access to the new curation tool. Verified users can access Curator Pro through a new module, “Create Storyboard,” available on the desktop view of their Flipboard Profile.

TheWeb-based Curator Pro tool has open fields where creators write a Storyboard headline & description, select a main image & add URLs to include in the Storyboard. The URLs included in Storyboards can be links to articles, videos, livestreams, products, photos, Flipboard magazines, social posts as well as newsletter sign-up pages and anything with a URL.

Image credit: Flipboard


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