According to a new report by Burga, Apple’s estimated global smartphone market share surged 20% between 2021 Q1 & 2022 Q1, from 15% to 18%.
It said in a blog post that despite the global technology sector facing constraints related to semiconductor shortages & uncertain economic prospects, Apple had made the most significant gains in the smartphone market share over the past year as competitors struggle to catch up. The tech giant’s growth seems to be a direct impact of the company’s focus on innovative devices targeting different markets, said the report.
Apple’s competitor, Samsung, had recorded the second-highest growth in market share at 9.09%. Despite Apple leading in market dominance growth, the company still trails Samsung, which controls an estimated 24% of the market as of 2022 Q1.
Elsewhere, other manufacturers led by Oppo & Vivo had both recorded a drop in market share by 20%. Xiaomi’s share dropped 7.14%, while other manufacturers have seen their share plunge by 3.57%.
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