To use this platform, you don’t need to create an account nor sign up. Just key in your Site’s domain name & your email address & you are good to go.
How does OnBrand Grader work?
After inputting the details, the tool analyses your Website in a few seconds. It then generates a personalized score on a scale of 1-100. OnBrand Grader also sends you a comprehensive report that details the performance of your Site using 4 key criteria. It also gives a detailed article on how you can improve your brand based on the score.
The criteria include:
i) Consistency- OnBrand Grader assesses the consistency of your Website’s text elements, font & colors.
ii) Message- In this criteria, the tool checks your Website’s complementary colors, logo colors & meta information. This helps you differentiate your brand from that of your competitors.
iii) Visibility- OnBrand Grader then grades your social cards, header contrast & color temperature. This helps you see how effectively your brand is communicated on your Website & social media channels.
iv) Accessibility- Is your Online brand accessible & secure? Using this criteria, On Brand Grader looks for social links, a privacy policy page as well an SSL certificate. In addition, they grade the effectiveness of your domain name.
OnBrand Grader is a free service. It’s run by Stefka Ivanova, a designer, & Nicolas Deskos, an Editor with OnBrand Magazine. This platform is developed by OnBrand Magazine under bynder B.V, a brand management platform whose headquarters is in Amsterdam, Holland.
- This post is merely a startup profile based on publicly available information & not a review. -
Image Credit: bynder
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