Social network Facebook has launched ‘Watch’, a platform for shows on Facebook. Watch will be available on mobile, on desktop & laptop, & in FB TV apps. Shows are made up of episodes — live or recorded, said a post on its official blog.
A Platform for Shows
Watch is a platform for all creators and publishers to find an audience, build a community of passionate fans, and earn money for their work. We think a wide variety of Facebook shows can be successful, particularly:
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Shows that engage fans and community. Nas Daily publishes a daily show where he makes videos together with his fans from around the world. The Watchlist makes it easy for fans to catch every day’s new episode.
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Live shows that connect directly with fans. Gabby Bernstein, a New York Times bestselling author, motivational speaker, and life coach, uses a combination of recorded and live episodes to connect with her fans and answer questions in real time.
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Shows that follow a narrative arc or have a consistent theme. Tastemade’s Kitchen Little is a funny show about kids who watch a how-to video of a recipe, then instruct professional chefs on how to make it. Each episode features a new child, a new chef, and a new recipe. Unsurprisingly, the food doesn’t always turn out as expected.
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Live events that bring communities together.Major League Baseball is broadcasting a game a week on Facebook, enabling people to watch live baseball while connecting with friends and fellow fans on the platform.
Image Credit: Facebook
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