Internet related News · 2018-10-15

Website chat widget to help visitors raise queries via Messenger, Twitter – News

It’s a truth universally acknowledged that visitors drive your Website traffic & help paint an enhanced picture of Site analytics. However, not many Sites engage their visitors in conversation; understanding their needs, their intent in visiting a Site, so on & so forth. Many enterprises agree that not addressing what visitors want may result in an uptick in bounce rates. ‘SocialChat’, a free website chat widget by social media management platform ‘buffer’ offers to initiate social media conversations with your visitors on your Website. This was announced its official blog by buffer.

The new communication tool may aid Site owners in responding to their visitors’ queries & help improve relationship for relevant interactions. With SocialChat, customers will be able to start a private communication on your Website via Messenger & Twitter DMs by just copying a few lines of code.

The Painpoint

Customers may visit a Website to learn whether it offers what they need & if it does, then how different it is from the other available options. A Site may claim to address their needs better, but does it really? Most Websites visits are overlooked, which is inexcusable in today’s scenario, the blog added.

And it’s not an email link or a contact form that visitors are looking for. Furthermore, they are not even comfortable communicating via social media networks. Their motive is to have 1 on 1 private conversation. According to the blog, a survey by Gartner revealed that by 2019, customers engagement via consumer mobile messaging apps will beat the traditional means of social media customer care support.

With the help of SocialChat, visitors can raise their queries via Facebook messages or Twitter DMs. This also aids Website owners to form an improved relationship with their visitors & better their conversion rates. Moreover, knowing that you are interacting with a person & not a chatbot adds authenticity, interest, personal touch, trust & a ‘human’ aspect to conversations.

You can get going with SocialChat in 3 steps:

  • Customize your widget by visiting SocialChat.
  • Copy & paste the code to your Site.
  • This done, you are now all set to chat with your Website visitors.
Image Credit: SocialChat

 

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