Web · 2021-09-28

“autoRetouch” harnesses power of AI to automate image processing – Startups


Image editing powered by artificial intelligence (AI) brings an entirely new dimension to the task – it’s faster, more accurate & once the machine “learns” a set number of rules it can accomplish tasks in bulk. This is the strength that autoRetouch, which is based in Stuttgart, Baden-Wurttemberg, Germany, has harnessed that allows them to offer users a new, cost effective & time-saving method of editing & enhancing product images with the ultimate aim of increasing sales for their users.

The SaaS platform offers automated image processing, which eliminates highly labor intensive, repetitive tasks by creating Workflows that chain AI components that complete the most common tasks associated with editing product images & automating them to produce a professional result in seconds…tasks that would take a human up to 900 times longer to do.

Fashion products are notoriously difficult to edit & autoRetouch has a suite of tools aimed squarely at this type of image processing, which includes, automatic background removal, skin-retouching & background replacement, among others. These processes can enhance a single image, or the methods can be applied to a set of images for bulk editing, which is touted by autoRetouch as their million dollar tool since it will save companies, well, millions.

Users can create an account on the platform’s Website & then test the service for free with up to 10 images. For additional image processing, users can buy credits on a pay-as-you-go basis. The “Ghost Mannequin” effect costs more This effect removes the model, & background from the image by combining 2 images; the image of the model & an inlay of the back of the garment as seen from the front.

autoRetouch offers an API for developers, so that they can include the tool in other e-commerce apps & they have a plugin for WordPress (WooCommerce). The tool can work at scale, thereby allowing anyone, even those with zero image editing knowledge to produce professional product images for e-commerce stores & marketing campaigns. The process is also cheaper, faster & easier than ever before thanks to autoRetouch.

Image credit: autoRetouch

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