Snapchat may launch sponsored selfies


Messaging app Snapchat is contemplating launching an advertising format that will allow brands to slip into teenagers’ selfies, Called “sponsored lenses”, this platform is most likely to debut on Halloween, according to some Online reports. Snapchat will design the stickers on behalf of brands, with Hollywood studios likely to be among the 1st advertisers.

http://venturebeat.com Oct 1, 2015 

Ephemeral messaging app Snapchat is reportedly working on a new advertising unit that will let brands insert marketing messages into your selfies. Sources tell The Financial Times that the company is working with …

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Snapchat is adding more ways for advertisers be in your silly selfies – Fortune

http://news.google.com Oct 1, 2015 

Snapchat’s latest push to make money? Sponsored “lenses” that let users insert special effects into their selfies. Snapchat will debut the new sponsored lenses for Hal …

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Snapchat has exponentially expanded its visibility – The Boston Globe

http://news.google.com Sep 28, 2015 

Snapchat has exponentially expanded its visibilityThe Boston GlobeSo far only 18 or so brands have ponied up to advertise through Discover channels (early reports claimed that a vanishing ad on the service could run upward of $750,000/day), but it’s …

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