This article was 1st published on our sister Site, Digital World Native.
Snap Inc. is trying to do Google Glass one better. The “failure” of the search giant’s eyeglass-mounted camera has not deterred the company that brought you Snapchat from developing Spectacles, a new type of sunglasses with tiny integrated video cameras that connect to the Net directly via Bluetooth or Wi Fi so that you can publish or relive your memories.
The company created 1 of the world’s smallest video cameras so that it could be easily integrated into glasses. It can take a complete day’s worth of Snaps, or video memories, on a single charge, & the glasses come in 3 different colors.
With these snazzy sunglasses, you record what’s immediately in front of you, & your recordings get saved automatically to Snapchat’s ‘Memories’ section, so you’ll be able to tweak your videos with illustrations & filters before you post them. The new circular video format captures a 115 degree human perspective field of view & can be played full screen on any device.
Check out this video:
This is the company’s 1st hardware product & has been a year in the making in its development labs. They are following in the footsteps of Google’s much ridiculed Glass product. Google’s users were sometimes referred to as “glassholes” for their penchant for showing up wearing their geeky gadgets in social situations where people, more likely than not, did not want to be recorded. Snap seems to have learned from Google’s mistakes by coming up with a seemingly cooler looking product, oriented more towards the already heavily Snapchat-using teenage market.
Snap Inc. is best known for its image messaging and multimedia mobile Snapchat App, which was created some 5 years ago by a group of Stanford University students, & is now based in Venice, California-USA. Its CEO,
Evan Spiegel has not announced the exact date of availability of Spectacles other that they are coming soon & that they will sell for US$ 129.99.
Image Credit: Snap Inc.
•Share This•
