All of you app developers out there know the universal truth by now – it’s not enough to create a “ground breaking” smartphone app. The followup is so crucial, it can make or break your app.
To help app developers, there’s now a startup called paddle that provides them with tools to grow & nuture their apps. Here’s what these guys give:
In-app Analytics
Helps gain insights into your app users & how they were engaging with your apps, including user location, number of active users, the devices and operating systems being used.
This tool also helps you realize whether you should keep an app feature or delete it.
Email Subscribe
Once you have convinced users to buy your app, you then have the opportunity to convert them into loyal, long-term customers. Paddle’s ‘Email Subscribe’ tool makes it easy to gather customer emails in-app, allowing you to cross-promote other products, send out helpful tips and updates, & ultimately build meaningful relationships with your userbase.
Feedback
This tool makes it easy for customers to give you feedback, in-app. It provides users a direct & seamless way to reach you with paddle’s In-app Feedback tool. It can be used to submit a bug, write up a feature request or just tell you how much they love you for building your app.
Ratings
Ratings improve your app rankings; intelligently prompt for them. This feature helps the app developer to gauge customer satisfaction, give their apps some credibility & improve the app store rankings.
Once you register to use paddle, you receive full access to your dashboard, developer tools & analytics completely free. On top of this core service, there are optionally enable add-ons & pro features, which developers can access @ 5% + $0.50 per transaction.
There’s much more to paddle which we cannot mention here because of lack of space. As of now, this startup is meant for iOS & Mac developers.
Image Credit: paddle
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