Web · 2016-11-04

Grade your Website branding with ‘OnBrand Grader’

onbrandgraderHow “strong” is your Website’s brand Online? Well, ‘OnBrand Grader’ is a tool that helps you check just how effective the website’s branding is.

To use this platform, you don’t need to create an account nor sign up. Just key in your Site’s domain name & your email address & you are good to go.

How does OnBrand Grader work?

After inputting the details, the tool analyses your Website in a few seconds. It then generates a personalized score on a scale of 1-100. OnBrand Grader also sends you a comprehensive report that details the performance of your Site using 4 key criteria. It also gives a detailed article on how you can improve your brand based on the score.

The criteria include:

i) Consistency- OnBrand Grader assesses the consistency of your Website’s text elements, font & colors.

ii) Message- In this criteria, the tool checks your Website’s complementary colors, logo colors & meta information. This helps you differentiate your brand from that of your competitors.

iii) Visibility- OnBrand Grader then grades your social cards, header contrast & color temperature. This helps you see how effectively your brand is communicated on your Website & social media channels.

iv) Accessibility- Is your Online brand accessible & secure? Using this criteria, On Brand Grader looks for social links, a privacy policy page as well an SSL certificate. In addition, they grade the effectiveness of your domain name.

OnBrand Grader is a free service. It’s run by Stefka Ivanova, a designer, & Nicolas Deskos, an Editor with OnBrand Magazine. This platform is developed by OnBrand Magazine under bynder B.V, a brand management platform whose headquarters is in Amsterdam, Holland.

 

- This post is merely a startup profile based on publicly available information & not a review. -
 
 Image Credit: bynder

 

 

 

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