Guest Contributor · 2017-12-20

These Augmented Reality trends are transforming “business as usual”

This article was 1st published on our sister Site, Digital World Native.

By: Rae Steinbach

augmented reality

Augmented Reality (AR) tech isn’t just relevant to the Pokemon Go! & Snapchat crowd. In the near future, AR will impact a wide range of industries, from e-commerce to healthcare. No matter who you are, you’ll benefit from it on some way.

The following are some of the more significant augmented reality applications headed our way in the months & years to come. These examples prove this technology will change how businesses function, and the world as we know it.

Changing How Smartphones Are Used

To encourage more developers to create AR apps, Apple recently released ARKit, which makes it easy for both individuals & organizations to take advantage of AR technology. ARKit works by essentially superimposing a virtual “world” on top of the real one displayed through your phone’s camera.

This means more & more upcoming native Android app development & other mobile app advancements will allow users to meld the real world with the virtual via their mobile devices. Fixing a car? Point your phone at the problem area, & an app can show you what to do next. Trying to navigate a new city? Your mapping program will display a path right on the screen that you can follow to your destination.

How is that different from current mapping software? See for yourself.

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